A person doesn’t have a long enough lifetime to take advantage of all the ways there are to make money on the internet. You can make money by selling things or offering services. Then there’s advertising on websites, or marketing as an affiliate. Or… tons of people develop their own products and market them.
One of the best ways to sell your own creations (or even affiliate products) is to sell them directly to people through e-mail. The most ideal marketing situation is to have a list that wants to hear from you and responds to your marketing messages. Here are some tips to help you build your list and increase your profits.
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Email Signup Popup Form
Having your e-mail sign up form appear as a pop-up window when visitors land on your site can be very effective. This can easily be installed and it gives your website visitors the option of signing up for your mailing list as soon as they visit the site. Using a pop-up window can increase the number of e-mail addresses you collect. When told to enter their e-mail address, many people will simply obey, if only to make the pop-up window vanish.
At the same time, you have to face the fact that many people find pop-up windows very annoying. When someone who is offended by pop-ups sees one, they will just leave your site without bothering to check it out any further. Using pop-ups is something that may help you, but you have to be careful with it!
Offline Email Signups
Getting emails offline is often overlooked. Networking events, conventions and meetings are great places to gather e-mail addresses for your list. Just be sure to take forms for them to complete that asks for their names and email. Better yet, you can complete the forms for them if they want to become a subscriber.
For some reason, most internet marketers don’t like to market offline, so this can potentially bring you a fair share of success because everyone isn’t doing it. People will be receptive because they are there for more information and contacts. So all there is left for you to do is to let them know that your list offers the answers to a lot of their questions and will provide information that they would have a hard time getting from traditional sources. Viola! Now, find an event and come home with a bigger list.
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Don’t Overload
Don’t commit the mistake of emailing your list too often, otherwise you’ll become an unwanted visitor. Too many emails to your list will only encourage them to begin unsubscribing. Send your emails at an appropriate interval, and if you provide excellent content people will tend to start listening and buying. People will naturally begin gravitating toward you and they’ll start signing up to your list.
Email list marketing is one of the most profitable endeavors in IM marketing. You are, in essence, selling products and services to people who have signed up to receive offers and information just like yours. No other form of marketing can provide the level of targeted audience that an email list does. So if big profits are your goal in IM, then the list is the way to get there.
Get more information about The Autoresponder Code.